INGLOT The Most Loved collects best-selling products that have gained high popularity due to significant recognition around the globe. Recommended by professionals and beauty experts, reviewed by influencers and loved by makeup enthusiasts worldwide. Simply must-haves that never disappoint. Well-known for advanced formulas, timeless shades, great durability and uncommon use as with Duraline. The most frequently bought include vegan O2M Breathable Nail Enamels, the Natural Origin series containing minimum 77% of natural origin based ingredients, a wide range of brushes to guarantee precise makeup or unique Freedom System that allows to fit all favourite makeup products into one handy, environment-friendly reusable palette.