Freedom System by INGLOT – a Modern Approach to Makeup

The growing demand for personalization, the desire to minimize clutter, and the pursuit of more sustainable practices are influencing not only our consumer choices but also our approach to makeup. In response to these changes, INGLOT continues to develop its proprietary Freedom System, which in its latest edition addresses the real needs of users. It is a solution that combines full personalization with environmental care and functional design. The new palettes, cosmetic bags, and eyeshadow formulas align with a clean aesthetic and less waste philosophy — without compromising on quality.

What is the Freedom System?

Freedom System is a modular concept that allows you to create your own customized makeup sets — both in terms of product type and color selection. Your palette can include various INGLOT products such as eyeshadows, highlighters, blushes, powders, or bronzers in the form of practical refills. Everything fits into a stylish, reusable magnetic palette available in different sizes—and now in two color options!

The key feature of the Freedom System is its functionality. You can replace a single product refill at any time, without having to discard the entire set. This approach reduces cosmetic waste, encourages more thoughtful purchasing decisions, and gives you full control over the products you actually use.

Three New Eyeshadow Formulas – Twinkle, Sparkling, and Soft Matte

As part of the latest updates to the Freedom System, INGLOT introduces three new lines of eyeshadows, each offering a unique finish.

Twinkle – Mirror-like Effect and Intense Shine

Twinkle eyeshadows are perfect for those seeking a luminous, high-shine look on the eyelids. The formula contains sparkling particles that reflect light, offering either a subtle glow or a bold metallic sheen — depending on the application technique. Use dry for a soft shimmer or mix with Duraline for a waterproof finish and enhanced brilliance.

This eyeshadow works beautifully for highlighting the inner corner of the eye or as a bold focal point on the mobile lid. It doesn’t crease or migrate throughout the day. Shades range from champagne to antique gold, complementing all skin tones.

Sparkling – Subtle Everyday Radiance

The Sparkling formula is lightweight, allowing the eyeshadow to blend seamlessly into the lid, leaving a veil of shimmering particles. This finish brings a fresh, luminous look to the eyes without overwhelming shine, making it ideal for both day and evening makeup.

Sparkling eyeshadows pair well with other finishes — perfectly complementing matte-to-shimmer compositions. The line includes six shades: champagne beiges, cool greys, and dusty pink.

Soft Matte – Classic Reimagined

Soft Matte eyeshadows feature a velvety, deeply matte finish. Thanks to the new formula, they do not flake during application and are easy to blend. The texture allows you to build up color intensity, making them suitable for both everyday looks and bold evening styles.

This long-lasting line also serves as a solid base for other finishes. You can choose from eight neutral shades—ranging from light beiges and warm browns to deeper tones ideal for adding dimension.

FLEXI Palettes – Innovative Cosmetic Organization

With the launch of the new eyeshadow inserts, refreshed versions of the FLEXI Freedom System palettes have also been introduced. Their construction is based on a durable magnetic system that allows for quick and easy placement or replacement of inserts. Each palette is equipped with a mirror, enhancing its functionality — especially when traveling.

Available Variants:

- Black palette for 4 inserts – a classic, versatile option perfect for everyday use;

- Black palette for 2 inserts – fits 2 square eyeshadow inserts or 1 rectangular insert (e.g. blush);

- Beige palette for 4 inserts – a lighter-toned alternative for those who prefer subtle, elegant packaging;

- Beige palette for 2 inserts – perfect for your favorite products you always want to keep on hand.

All palettes are made from durable plastic, designed for repeated and long-term use.

Minimalist and Travel Cosmetic Bags – Aesthetic and Functional

The new INGLOT cosmetic bags complement the Freedom System philosophy, offering practical storage for palettes, accessories, and essential products. Featuring a clean, streamlined design, they highlight minimalist aesthetics while helping to organize your beauty space more effectively.

Included in the latest range are:

- Minimalist cosmetic bags (black and beige) – featuring a soft, matte finish, zipper closure, and a spacious interior. Ideal for everyday use or as a stylish addition to your travel kit.

- Travel cosmetic bags (small and large) – made from semi-transparent material with a comfortable handle and black zipper. The compact small version is perfect for short trips, while the larger size easily accommodates a full set of products—even for professional use.

Minimalism with Benefits – The Advantages of the Freedom System

The Freedom System offers more than just aesthetic appeal—it brings practical, conscious benefits to your beauty routine. This modular approach allows you to:

- reduce the number of unused products;

- save space in your makeup bag or travel case;

- adjust your palette to suit changing needs or seasons;

- refresh its contents easily by replacing individual refills;

- create themed sets—whether for daytime, evening, travel, or seasonal use.

Importantly, the Freedom System also supports a responsible approach to consumption. By enabling you to replace only what you need, it helps reduce packaging waste and the overproduction of unused cosmetics.

Who Is the Freedom System For?

The Freedom System by INGLOT is ideal for those who value order, aesthetics, and functionality. It works perfectly for beginners looking to build their collection gradually, as well as for professionals who demand flexibility and high-quality formulas.

It’s also an excellent choice for travelers who need compact, customized sets ready to go wherever they are.

Choose Mindfully, Create Freely – The Freedom System by INGLOT

The Freedom System is a continually evolving concept that offers an alternative to traditional pre-made palettes. It empowers you to curate your own collection in elegant, durable cases. The new eyeshadow formulas—Twinkle, Sparkling, and Soft Matte—perfectly complement the system, offering versatile finishes for every look.

This is a solution that doesn’t dictate, but rather encourages creativity and adaptation. It aligns with today’s key values: minimalism, clean aesthetics, and making mindful choices for a more sustainable future.

Join us and choose high-quality, functional products that will serve you for years — while helping reduce cosmetic waste.